Why work with us
We combine legal rigor and commercial judgment in every intellectual property and corporate matter.
Most trademark problems in Mexico are not lost arguments. They are deadlines that passed and decisions taken before anyone read the law. These are the four we see most often.
One application covers one class, and enforcement reaches only what was actually registered. Correcting it later is not an amendment: modifying the mark or adding goods or services makes it a new filing, with a new fee and a new filing date (article 227 of the Mexican Industrial Property Law). The class is the cheapest decision to get right and the most expensive to fix.
Four out of every ten marks that reach us cannot be registered as they stand. IMPI refuses on grounds set out in article 173, usually likelihood of confusion or lack of distinctiveness, and the official fee is not refunded. The search costs nothing here; the refusal costs the fee and the months.
A notification takes legal effect on publication in the Industrial Property Gazette alone, whether or not the courtesy email arrives (article 20). From there you have two months to respond, plus two more on payment of the corresponding fee (articles 225 and 226). Let both pass and the application is abandoned, with nothing to appeal.
Within the three months following the third anniversary of the grant, the owner must declare real and effective use (article 233). Two things surprise people: protection continues only for the goods or services actually declared, and if nothing is filed the registration lapses by operation of law, with no declaration from IMPI required. We track the date; you do not have to.
We handle the online filing and the legal defense of your rights, from the availability search to the registration certificate.
Choosing the wrong class is the mistake nobody notices until they need to enforce. We classify for what your business actually does.
Patents, utility models and industrial designs, assessed before you disclose anything publicly.
Registration of literary, artistic and audiovisual works, and of software, with the agreements that assign the rights properly.
Declarations of actual use and renewals tracked on our calendar. You get the reminder before the deadline, not after.
Actions against counterfeiting, piracy and unfair competition, including border measures and platform takedowns.
Incorporation, amendments and corporate structure, with the intellectual property held by the company that operates it.
Foreign investment, Madrid Protocol filings and coordination with counsel abroad. We work in English and Spanish.
You speak to the attorney who signs your file. No account managers, no handoffs, reply in under 24 business hours.
Every stage leaves a document you can keep, forward or rely on later. Nothing important is communicated only by phone.
Usually at the point where the brand starts to be worth copying: a new product line, a franchise, a round of investment, or a first imitator.
You do not need a Mexican company to own a Mexican registration. You need a local address for service, which we provide as your representatives, and a power of attorney.
We act as Mexican associate on provisional refusals and national filings, on flat associate fees. See how we work with foreign counsel.
+450
Trademarks filed
+10
Years of experience of the founder
+100
Clients served
<24 h
Response time
Start with a free availability search. No commitment.
Request the free searchFree, no commitment
Four out of every ten marks that reach us cannot be registered as they stand. Send us the name and we come back with a straight answer on whether it has an obvious problem. No cost, no commitment. Need the full analysis, signed and in writing? That is the registrability opinion: USD 49 per mark and class, credited against your fees if you then file with us.
Prefer to write? Message us on WhatsApp.